|David Wong, Marketing Manager of Guardian Malaysia (4th from left) and the Pink Ambassadors officiating the first Pink Roadshow at AEON Mall Shah Alam.|
In conjunction with the upcoming International Women’s Day, Guardian Malaysia will be holding a national roadshow to commemorate the incredible achievements made by women today and throughout history. The Confidence in Pink Roadshow will hold exciting activities across states to raise awareness of the global International Women’s Day, as well as a special sale reward women with special offers and tokens of appreciation.
“International Women’s Day is an important global event that not only calls for an inclusive gender equal world but also shines a spotlight on the amazing contributions and achievements by women to society and culture,” said David Wong, Marketing Manager of Guardian Health and Beauty Sdn Bhd. “With our Confidence in Pink national roadshow, we want to inculcate a sense of assertiveness and self-assurance, which is why we are also holding a Confidence Booster Sale of up to 50% for women products so that Malaysian women can get their glam on.”
|: A happy shopper received Guardian’s redemption card from one of the Pink Ambassadors during the Pink Roadshow.|
Featuring motivational words such as “BE HAPPY”, “DREAM BIG”, and “ANYTHING IS POSSIBLE”, the free Pink Wristbands serve as a tangible motivational reminder for wearers to believe in their capabilities to effect change in their lives. The colour pink was chosen for the wristbands to represent compassion, nurturing and unconditional love, reflecting the strong feminine traits of Malaysian women.
|The Pink Wristband features motivational words such as “BE HAPPY”, “DREAM BIG”, and “ANYTHING IS POSSIBLE”.|
|My outfit of the day Confidence in Pink|
International Women’s Day is an annual global day held on March 8 that recognizes the social, economic, cultural and political achievements of women. It is aimed towards forging a better working world and challenging conscious and unconscious bias. This year’s theme for International Women’s Day is #BeBoldForChange, a clarion call for all women and girls to not be afraid to achieve their ambitions.
For more information on the Confidence in Pink roadshow, please visit us at the following sites: