nameSherry: Pharmaton® Introduces Brand Personalities Fara Fauzana and Sherson Lian

Friday, March 27, 2015

Pharmaton® Introduces Brand Personalities Fara Fauzana and Sherson Lian

In today's modern world, I am sure you know most of lead hectic lifestyles and it can be difficult to look after our health and diet. It is paramount that we do not neglect our health as in the long run it is a good health that matters most. Eating well may not necessarily provide our body with the complete nutrients hence multivitamins are essential in supplying most of them in the form of a super convenient supplement.

Pharmaton® the market leader in multivitamins in Malaysia is a brand that delivers more than your daily vitamins and minerals. Pharmaton® provides the energy to fuel ones fast paced life and to ensure one is ready to face challenges head on. It improves bodily functions and assists in reducing tiredness. Pharmaton®’s Swiss formulation that is enhanced with standardized Ginseng Extract G115® and a combination of vitamins & minerals, delivers the nutrients enabling one to achieve more besides providing optimal health benefits.

Ms. Carmenza Alarcon, Head of Consumer Healthcare Malaysia/Singapore, Boehringer Ingelheim (Malaysia) Sdn Bhd

Fara and Sherson as the brand personalities for Pharmaton®

Both of them are perfectly capture the essence of product's benefits with their active and energetic lifestyle.

They are both dynamic, charismatic, successful and are the perfect embodiment of a Pharmaton® user who is sharp, focused and want to achieve nothing but the best in everything that matters to them.

At a recent event, members of the media were introduced to the two new Pharmaton Personalities, Fara Fauzana and Chef Sherson Lian. The event was held in Talent Lounge at Damansara Perdana.

Emcee of the day, Nadia Heng, she introduces two new Pharmaton Personalities, Fara Fauzana and Chef Sherson Lian

Official signing ceremony of Pharmaton Personalities – Fara Fauzana

In a chat session during the event, Fara and Sherson shared their personal tips on sustaining energy levels despite their daily challenges.

Fara Fauzana or more fondly called by her fans FaFau, mentioned that her day starts very early. She needs to wake up 4am every day and be at the office at 5am in ther morning, at the break of dawn, she says it requires a lot of discipline and energy but she's passionate about her job and do not mind doing it every day.

She added “You have to be hyped up at 6.00am when the show begins, be well-prepared and be engaging with my listeners”.

With Pharmaton®, she is on top of her job and has the energy that can see her through till the end of the day including playing her favourite sports every night with friends.

Official signing ceremony of Pharmaton Personalities – Sherson Lian

Sherson on the other hand claims that he has to stay alert and physically fit due to his nature of work.

If you love cooking, I am sure that you know cooking requires planning and precision. Sherson needs to have focus in everything that he can do from planning the menu to choosing the best and freshest ingredients. As chefs he needs the energy to be able to manage the challenges in the kitchen such as the heat, heavy utensils and being on their feet for long hours. I know that as my brother works in the kitchen before.

Sherson as a host on food programmes, it is important for him to have the alertness, to be able to memorise scripts as well as endure long shooting hours.

Sherson when asked about why Pharmaton® is important in his daily life. In 2012 he set up a consultancy called Cookery Chemistry Solution that handles everything with food from restaurants, to food consultancy and shows.

Meet the Pharmaton Personalities – Fara Fauzana & Sherson Lian

Fara Fauzana, Carmenza Alarcon and Sheason Lian photographed with Pharmaton

At the event, Sherson also showed off his culinary skills as he prepared a special dish created with the key ingredient, Ginseng found in Pharmaton®.

Fara Fauzana & Sherson Lian preparing the Pharmaton inspired Ginseng ice cream

Check out my instagram video, you'll see smoke coming out from the blender, find out why.

Pharmaton Capsules and Pharmaton Caplets

Now I am sure you are awaiting to know the recipe of the Ginseng Ice Cream. It's my first time to see dry ice being use to make ice cream.

Pharmaton Inspired Ginseng Ice Cream Recipe

Equipment needed

1. Stove x 2

2. Stainless Steel Mixing Bowl x 3

3. Stainless Steel Whisk x 1

4. Measuring cup x 1

5. Sauce Pot x 2

6. Large Spoon x 2

7. Sift x 1

8. Ice Cream Scoop x 1

9. Table Top Mixer x 1 (with flat beater attachment )

10. Blender

11. Serving plates (if there is going to be tasting)

12. Serving spoons as well ( if there is going to be tasting )

13. Small bowls or containers for the ingredients

Recipe

1. 1 ½ cups – cream

2. 1 ½ cups – milk

3. 1 tblspn – vanilla extract

4. 5 egg – yolks

5. ½ cup – sugar

6. 2tblspn – butter

7. 1nos – cinnamon stick

8. 1 cup – macadamia nuts

9. 3/4 cup water

10. 1/3 cup – ginseng chopped

11. 1 handful – ginseng flower

12. Pinch – nutmeg powder

13. Salt to taste

14. Berries and flowers

15. Dry Ice

Method

1. Put 3/4 cup water, ginseng and simmer for about 15 mins.
Add ¼ cup of sugar and continue to simmer until mixture turns into syrup.
Sift and set aside to cool.

2. In another sauce pot, combine milk and cream and vanilla extract and simmer.

3. In a mixing bowl whisk the egg yolks with ¼ cup of sugar until smooth and creamy.

4. Add into the milk and cream mixture, stirring slowly. Do not boil.

5. Continue to stir and simmer until the mixture becomes like custard.

6. When ginseng syrup is cool then add into the custard.

7. Blend dry ice into powder with the blender.

8. Pour the custard into the mixer’s pot with the flat beater attachment.

9. Turn on low speed and add the powdered dry ice a little at a time.

10. Ice Cream done!!!

For the Macadamia Caramel .

1. Put sugar into a none stick pan.

2. When sugar is melting and nice and brown add in 1/3 cup of water with cinnamon stick.