Ibu Nakhoda Hidup 2019

This year, the Ibu Nakhoda Hidup entrepreneurship program for mothers co-organised by Mydin Mohamed Holdings Berhad (MYDIN), Procter & Gamble (P&G) Malaysia, and Pertubuhan Pembangunan Kendiri Wanita dan Gadis (WOMEN:girls) celebrate its fifth year of providing support and assistance to mother entrepreneurs or also known as “mompreneurs” all across Malaysia with a focus of evolution.

As an extension under Tabung Hulurkan Harapan P&G and MYDIN since 2015, this year’s Ibu
Nakhoda Hidup aims to provide the access of growth beyond having businesses as a side-
income or a ‘side hustle’. This year Ibu Nakhoda Hidup will showcase the 20 alumni’s businesses through the INH Bazaar platforms which will be introduced in MYDIN Subang Jaya, Selangor from 8th March until 10th March and in MYDIN MITC Melaka from 22nd March until 24th March 2019. Accompanying this will be the Ibu Nakhoda Hidup Roadshows covering 10 MYDIN locations nationwide which will kickstart from 8th March until 12th May 2019.

This year, the launch showcases discussions not only with the mothers but with the partners
as well in its ‘Bual Santai’ segment. About 85 entrepreneurs attended the launch and
throughout the day, visitors came for the INH Bazaar in support of the 20 alumni businesses
who have won support from the programme from 2015 until 2018. Participating
organisations such as Giat MARA, Amanah Ikhtiar, Peniagawati and Usahanita also attended
the launch with their members. The launch also includes family bonding craft activities
where you can get your free limited edition INH tote-bag with every RM35 purchase of P&G
products in a single receipt.

“It is very rewarding to be a part of the Ibu Nakhoda Hidup program alongside MYDIN and
P&G. The program is entering its fifth instalment this year and through the years, we are
honoured to walk alongside many mothers' journeys in entrepreneurship. From bridging
skills and resources to help businesses grow as well as to build a support network for these
mothers to thrive in a challenging and competitive environment, we will always treasure
being witnesses to every milestone in the social and economic development of these
amazing women and their families,” said Low Ngai Yuen, President of WOMEN:girls, at the
event.

4 open pitches were presented to the public where selected entrepreneurs get to use the
platform to test their products to the crowd as focus groups. Also present at the launch are
Datuk Wira (Dr.) Haji Ameer Mydin, Managing Director of Mydin Mohamed Holdings
Berhad; Datin Wira Dr. Hajah Siti Hawa, Director of Mydin Mohamed Holdings Berhad; Mr.
Leroy Seow, General Manager P&G Malaysia; Mr. Goh Kok How, National Sales Manager,
P&G from Procter & Gamble (P&G) Malaysia and Low Ngai Yuen, President and Founder of
Pertubuhan WOMEN:girls.

“We are delighted to celebrate the fifth anniversary mark of the Ibu Nakhoda Hidup
program with Mydin Mohamed Holdings Berhad (MYDIN) and Pertubuhan Pembangunan
Kendiri Wanita dan Gadis (WOMEN:girls) as privileged partners. The program brings us
closer to our aspiration to build a world free from gender bias, a world where equal voice
and equal representation is given to all individuals – a world where everyone sees equal.
Removing barriers and supporting women economic empowerment through social
programs and advocacy in one of P&G’s focus areas in our quest to promote gender equality
with our employees inside our company but also in the community where we operate. I am
really inspired by the success stories of the twenty alumni mother entrepreneurs who have
benefited from the program since it started in 2015. Accomplishment like theirs, reinforce
our commitment to women economic empowerment in Malaysia”, said Leroy Seow,
General Manager P&G Malaysia, at the event.

Last year, 256 submissions were received from mother entrepreneurs all around Malaysia
and five winners were crowned by MYDIN, P&G and WOMEN:girls. The winners are Kamsiah
Md Kassim, a rattan entrepreneur from Melaka; Salina Ahmad, a used-denim bag
entrepreneur from Klang; Norazira Mohd Fakir, a batik and online sewing tutor from
Terengganu; Izmeerita Mohd Ibrahim, a pastry bakery entrepreneur from Kedah; and Nur

“The Ibu Nakhoda Hidup mothers should appear bolder in pouring ideas to keep pace with
the advancement of the modern era. Women entrepreneur must be creative and
innovative, and be keen in applying technology to move forward in Fourth Industrial
Revolution. I look at this program as a platform for MYDIN to be at the front line in guiding
the Small and Medium Entrepreneurs (SMEs) pursuing their dreams. The entrepreneurs
should have each other’s back and work hand in hand to ensure they continue to work
tremendously, not solely towards generating financial stability of their families also but also
towards strengthening nation’s economy correspondingly. Do not be afraid to fail, be afraid
not to try”, said Datin Wira Dr. Hajah Siti Hawa Mohd, Director of Mydin Mohamed Holdings
Berhad.

The public are invited to participate in the Ibu Nakhoda Hidup ‘Mak Aku Cakap’ Instagram
contest where they need to come up with creative Instagram video parodies of the advices
and comments they often get from their mothers. The contest will run from 8th of March
until 15th of May where 3 winners will be selected to win RM 1,000 worth of MYDIN
shopping vouchers.

The search for Ibu Nakhoda Hidup 2019 is now open and you can get the application form
and consultation service of the programme at all Ibu Nakhoda Hidup 2019 roadshows.
For more information about the tour dates and locations of Ibu Nakhoda Hidup 2019, follow
@MydinMalaysia and @womengirls on Instagram or visit www.mydin.com.my and
www.womengirls.org.

Closing Ceremony Ibu Nakhoda Hidup 2018

 Last week I attended a meaningful event which is the Closing Ceremony Ibu Nakhoda Hidup 2018.

 Ibu Nakhoda Hidup programme has successfully run another year after a nationwide tour to 10 MYDINs since earlier in March this year. The programme co-organised by Mydin Mohamed Holdings Berhad (MYDIN), Proter & Gamble (P&G) and Pertubuhan Pembangunan Kendiri Wanita dan Gadis (WOMEN:girls) saw growth and improvement from participating mother entreprenuer across Malaysia. You can view the above video that I have made, photos taken on the day I created the video.


As an extension of Tabung Hulurkan Harapan P&G and MYDIN, for 2018 the Ibu Nakhoda Hidup programme successfully raised RM106,078.55 which will used to further assist and enhance the businesses of 5 selected mothers for Ibu Nakhoda Hidup 2018 and also to reach out to more business organisations and universities to provide mentoring for the women within the programme. The aim of this engagement is to allow knowledge sharing on business mapping for growth projection. Tabung Hulurkan Harapan fund is raised through the purchases of P&G products at MYDIN from 15 March until 21 May 2018.


The highlight of the closing ceremony of Ibu Nakhoda Hidup 2018 is the open community pledge suession for Ibu Nakhoda Hidup alumni where the public can provide suggestions, network and offer support to the mothers in their own possible way. Not only will it give the alumni a better view of market demand, it will also allow personal interaction with potential customers.


The ceremony ends with a cheque presentation worth RM106,078.55 by Datuk Wira (Dr.) Haji Ameer Ali Mydin, Datin Wira Dr. Hajah Siti Hawa Mohd and Ms. Teoh Gaik May, General Manager of P&G Malaysia to the President of WOMEN:girls, Ms. Low Ngai Yuen.


On top of that, Ibu Nakhoda Hidup programme has been getting a lot of support from other organisations as well including Tekun National (Selangor), Kelab Usahawan Selangor, Hijrah Selangor, Women Entrepreneur Network Association (WENA) and Giat MARA (Johor) throughout the roadshows and on-ground engagement.


The Ibu Nakhoda 2018 search that will end by this 31 July 2018 has already received 117 participants. From all the 15 alumni of the Ibu Nakhoda Hidup programme, the 2018 closing ceremony were joined by all five 2015 alumnus, Ibsatulhaily Ibrahim, Roziah Asman, Farah Izyan, Ratna Adnan and Tengku Norhaslinda; 2016 almnus Mazleen Mahmood and Rohaiza Selamat as well as 2017 alumnus Azizah Ahmad, Haimisah Mahli, and Anita Ohman.


As for the nationwide tour, the 10 MYDIN locations WOMEN:girls team went to includes MYDIN USJ (Selangor), MYDIN Meru Raya, and MYDIN Parti Buntar (Perak), MYDIN Senawang (Negeri Sembilan), MYDIN Gong Badak (Terengganu), MYDIN MiTC (Melaka), MYDIN Taman Batik (Kedah), MYDIN Bukit Mertajam (Penang), MYDIN Vista Tunku (Sarawak) and MYDIN Mutiara Rini (Johor Bharu).


In addition, a weekly photo contest on Instagram was held for public participation which requires contestants to spot the WOMEN:girls team in MYDIN during their on-ground nationwide tour and tag three entrepreneurs they know in the caption. The lucky winners were selected weekly to receive MYDIN shopping vouchers worth RM50 with the Grand Prize of MYDIN shopping vouchers worth RM1,500.

P&G, MYDIN & WOMEN:girls LAUNCHED 2ND SEASON OF IBU NAKHODA HIDUP PROGRAMME

Procter & Gamble (P&G) Malaysia, Mydin Mohamed Holdings Bhd and Pertubuhan Pembangunan Kendiri Wanita dan Gadis (WOMEN:girls) today launched the second season of the Ibu Nakhoda Hidup 2016 programme with a series of roadshows starting from Mydin Mall in USJ Subang Jaya. The roadshows will then make its way to Kelantan, Terengganu, Johor and Penang from 15th April to 15th May. The Ibu Nakhoda Hidup programme was introduced in 2015 under P&G Malaysia and MYDIN’s Hulurkan Harapan Fund to support mothers who are aspiring entrepreneurs who envision expanding their businesses to a larger market.

The search for Ibu Nakhoda Hidup 2016 has reached out to community spaces around the Klang Valley such as Flat Sri Tioman in Taman Melati, Setapak; Pangsapuri Vista Angkasa in Kampung Kerinchi and PPR Seri Pantai in Pantai Dalam. The on-ground outreach sessions focused on engaging in discussions on obstacles, ways, opportunities and potential relating to the participant businesses. This year’s Ibu Nakhoda Hidup submission is open from 15th April until 30th of June 2016.

The Ibu Nakhoda Hidup programme was launched in May 2015 under the P&G and MYDIN’s Hulurkan Harapan Fund. The Hulurkan Harapan Fund was created in 2013 to help support initiatives championed by P&G. For the first two years, funds raised under the Hulurkan Harapan Fund have contributed towards helping children with special needs. In 2015, the Fund focused on supporting mothers who are entrepreneurs in scaling and expanding their businesses. Support given through the Hulurkan Harapan Fund have helped them in terms of providing them with machinery, equipment and business deals to promote their brands to a larger market. Five Ibu Nakhoda Hidup were chosen in 2015 – Ibsatulhaily Ibrahim, Farah Izyan, Ratna Adnan, Tengku Norhaslinda and Roziah Asman.

The launch was attended by Founder and Managing Director of Mydin Mohamed Holdings
Bhd, Dato’ Dr. Haji Ameer Ali Mydin and his wife Datin Wira Dr. Hajjah Siti Hawa Mohd,
Mydin Mohamed Holdings Bhd Director; P&G Malaysia, Singapore, Brunei Sales Director,
Miss Teoh Gaik May, as well as three of the Ibu Nakhoda Hidup 2015 alumni (Farah Izyan Jamel Nasir, Ratna Tini Adnan and Tengku Norhaslinda Tengku Mamat) and fellow entrepreneurs. The Ibu Nakhoda Hidup 2015 alumni members, sat together with WOMEN:girls president, Ms. Low Ngai Yuen, and shared stories of their journeys at the event.

The #IbuNakhodaHidup campaign was also launched in conjunction with Mother’s Day and the public are encouraged to upload a picture of their mothers and share the stories about how their mothers are the navigators of their lives on Instagram to grab the chance to win ten limited edition Ibu Nakhoda Hidup washing machines.

Contest starts on the 15th of April and ends on the 15th of May 2016.
All information in Ibu Nakhoda Hidup entries and contest submissions will be available via social media by following @MydinMalaysia and @WOMENgirls on Instagram.