NIVEA MEN 3X DRYNESS CHALLENGE 2016

The winners for NIVEA MEN Cool Kick 3X Dryness Challenge 2016

NIVEA MEN has embarked on its Cool Kick - 3X Dryness Challenge - campaign designed to put everyday men to the test be it digitally or on ground battle, which runs from January to March 2016. This extreme game embodies traits of modern NIVEA MEN and is designed to meet every man's needs, which is an avenue to shout their confidence through a fun, thrilling game and NIVEA MEN has decided to make it an annual campaign. The challenge was held in Sunway Pyramid last Sunday.

Participants upon registrations

 The game is a representation of the concerns men face. The game requires 2 teams with members of 3 to attack using balls which represent the most concerned threats; sweats! The dry shield, which is given to each team member, acts as a form of defense. At the end of the game, the team that manages to defend themselves the most using the dry shield wins the game.

NIVEA MEN 3X Dryness Digital Challenge activity

 3X Dryness Challenge was opened for consumer's participation through digital and on-ground batte. The digital game can be played online through NIVEA MEN Malaysia Facebook account at www.apps.facebook.com/niveamendryhield where both on-ground and digital total worth prizes worth of RM90,000 can be won.

Hairul Azreen taking part in NIVEA MEN 3X DRYNESS CHALLENGE

One of the teams that participated in NIVEA MEN 3X DRYNESS CHALLENGE

 The final battle took place at Sunway Pyramid, LG2, Blue Concourse where total prizes worth RM30,000 can be won. Malaysia's most popular radio presenter, Haniff Hamzah and Hairul Azreen an actor and also the champion for Fear Factor Malaysia took part in this year's battle. A total of 64 teams battled through the elimination rounds on the 26th March where Top 16 teams advanced to the semi-finals, which took place on the 27th March. Top 16 teams from the semi-final rounds then battled to be the Top 4 whom qualified for the Grand Finale battle to grab top 3 prizes.

2 teams battle against each other to get to the final round of Nivea Men 3X Dryness Challenge

Haniff Hazam joining the NIVEA MEN 3X Dryness Challenge with members of media

 During the grand finale event, 6 lucky bloggers were also given the opportunity to try the 3X Dryness Challenge Game through a friendly match. The winning team will stand a chance to battle with Haniff Hamzah's team. NIVEA products worth of RM150 will be given to the bloggers that participate in the game.

2nd runner up winner team - Budget Good Good

1st runner up winner team - Suka Suka Main

Grand Prize Winner Team - Storm Jew

The Grand Prize for 3X Dryness Challenge was RM10,000 in cash per team while the second and third prize were RM5,000 and RM3,000 respectively. Each 1 of the winning team also walked away with NIVEA products worth RM250. Once again congratulations to the winning teams.