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Thursday, October 31, 2019


In addressing the need for greater affordability and accessibility in managing diabetes, Ascensia Diabetes Care (Ascensia), together with Alpro Pharmacy, a home grown retail pharmacy chain in Malaysia, today launched sugO365, a first-of-its-kind diabetes subscription plan in Malaysia.  

sugO365, which was conceptualised by a group of highly-trained and visionary individuals from Malaysia’s health care industry, is an innovative platform that allows Malaysians living with diabetes the ability to manage and learn how to manage their diabetes effectively through the use of digital technology

Speaking at the launch of sugO365, Maximillian Lim, Managing Director of Ascensia Diabetes Care Malaysia, said, “Self-monitoring blood glucose (SMBG) is undeniably an important aspect for those living with diabetes. As the world’s leading diabetes care solutions provider, we are committed to simplify the lives of people with diabetes, empowering them to take charge of their health. With sugO365, they can focus on what matters the most: their diabetes control.” 

According to Lim, Ascensia recently spearheaded a grassroots diabetes survey that found that those living with diabetes are discouraged from performing appropriate self-monitoring blood glucose because of the cost. The survey also found that over 50% of the diabetic respondents believe that the primary responsibility of diabetes management is very much a doctor’s duty, not the patients. 

We believe that the subscription plan will address the issue of affordability and accessibility to timely and accurate information. With that, we hope to empower people with diabetes to take charge of their diabetes,"Lim said.sugO365 comes in four different plans-sugO Trial, sugOVIP, sugO COMBO and sugOMAX, exclusive for diabetes mellitus type 1 patient. Upon signing up,subscribers will be given a free COUNTOUR®PLUS ONE Blood Glucose Monitoring System. The device is wireless-enabled with Bluetooth® connectivity and can seamlessly connect to the mobile app on a smartphone.The app collects, stores and analyses the subscriber’s blood glucose readings in real-time. Through this easy-to-use app, the subscriber will have a better understanding of how their daily activities affect their blood glucose results that may impact their diabetes management. 

Subscribers will get personalized care from Alpro Pharmacy’s certified health care professionals, including pharmacists, nutritionists and dieticians, through LIVE chat and face-to-face consultation. There will also be webinar and diabetes health tips available. According to Ph. Lee Yin Chen, Branding, Promotion and Trade Marketing Director from Alpro Pharmacy,the American Diabetes Association® (ADA) estimated that the medical cost for a person living with diabetes is approximately RM71,000 ($16,750) per year and of that amount RM4,100 ($9,601) is attributed to diabetes treatment. This is more than twice the medical cost for those without diabetes.With sugO365, we can help to relieve the burden on patients who are faced with high diabetes expenses. Most importantly, they will get to access to accurate information at their fingertips.”

“Moving forward, both Ascensia and Alpro will continue to bring about more features to this subscription plan. Our ultimate goal is to encourage Malaysians to take charge of their own livesand encourage their loved ones to do the same,” he concluded. 

SugOVIP, the most comprehensive plan, is priced at RM360 onwards for one year and is available to all members of Alpro Pharmacy. In conjunction with the launch of sugO365, customers of Alpro Pharmacy who have successfully purchased MSIG Gluco SafeGuard Insurance during the campaign period will be entitled to a complimentary sugO VIP package worth RM360.00. 

Sharing is caring, share this info with your loved ones and friends too. For further information on sugO365, visit or the nearest Alpro Pharmacy.

About Ascensia Diabetes Care 
Ascensia Diabetes Care is a global specialist diabetes care company, dedicated to helping people living with diabetes. Our mission is to empower people living with diabetes through innovative solutions that simplify and improve their lives. We use our innovation and specialist expertise in diabetes to develop high-quality solutions and tools that make a positive, daily difference for people with diabetes.

Home to the world-renowned CONTOUR® portfolio of blood glucose monitoring systems, our products combine advanced technology with user-friendly functionality that helps people with diabetes to manage their condition. We are committed to continued research, innovation, and development of new products and solutions. As a trusted partner in the diabetes community, we collaborate closely with healthcare professionals and other partners to ensure our products meet the highest standards of accuracy, precision and reliability, and that we conduct our business compliantly and with integrity. 

Ascensia Diabetes Care was established in 2016 through the sale of Bayer Diabetes Care to Panasonic Healthcare Holdings Co., Ltd. Ascensia Diabetes Care products are sold in more than 125 countries. Ascensia Diabetes Care has around 1,700 employees and operations in 31 countries. 
For further information, please visit the Ascensia Diabetes Care website at:

About Alpro Pharmacy 
Alpro Pharmacy is one of the fastest-growing homegrown pharmacy retail chains in Malaysia. Founded by Ph. Low Swee Siong and Ph. Hiew Fei Tsong, the first Alpro Pharmacy, opened at Negeri Sembilan in February 2002. 

As a strong advocate of Medication Safety, Alpro Pharmacy is the first and only pharmacy in Malaysia that has insured all the medication sold for its Genuity and safety up to RM1million. It has also won two (2)Star Outstanding Business Awards and two (2) Sinchew Business Excellence Awards from the year 2016 to 2018 for its innovation in providing patient care and corporate social responsibility.  

Currently, Alpro Pharmacy has over 800employees and85outlets all over Malaysia, including 23 in Negeri Sembilan, 11 in Klang Valley, 12 in Johor, 8 in Sarawak, 8 in Pahang, 7 in Penang and other major cities in Malaysia.

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